蠻牛 print ad

Something special about this boring-looking 蠻牛 ad ? Yes if you go into the copies. How do we know this brand of energy drink ? They advertised on TV. Remember the poor husband gives massage to his fat wife. We should all remember as the TVC is so tasteless as there are some intentional dirty associations. I guess there must some smart guy who thinks a Taiwanese ad can be used straight in HK. HK is HK. Taiwan is Taiwan after all. They launch this print ad with an attempt to erase the dirty associations. It explains what 蠻牛 is all about, like its ingredients and stuff. Its copies start with saying "don't misunderstand that your CERTAIN function can be improved by drinking 蠻牛" ! Sorry there is no much use. First impression has been burned in our mind.

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