旺旺

Guess who is the most active snack player in HK ? I think it's 旺旺. They really invest heavily in TV advertising. Every morning when I wake up and watch the morning news, there are heavy bombardments of their spots. And they go heavy around the evening news as well. But look, their ads are real clichés. It seems all these ads are from the 70's and 80's. The tone and manner and even the hair styles of the talents are very dated. If TV ads are supposed to build image, then I wonder they use these old ads. Or they are the current ads they use in Taiwan ? Anyway, if they pay for the heavy media, why don't they produce some good ads suitable for HK market ? You afford to spend. Spend it well.

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