The latest ING TVC


無厘頭 in advertising is back ! This TVC reminds me of the Sunday TVCs in the past. The kind that you either hate it or love it. Yes, it's creative for creative sake but undoubtedly it's catchy and interesting to watch. "吓, 咁都得 ?" is the usual response. I'm aware that it creates quite a bit of talkabouts on the net and it's a success already. There aren't too many ads worth talking about and remembered anyway. Putting aside the wacky execution, I wonder why it uses 無敵鐵金剛 as the creative entry point. This drama series was from the 80's (?). Only the old guys like me would find it funny but the new generations may not be able to associate.

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