Giabo Lotus print ad

This just sounds like a miraculous machine. It can turn normal tap water into disinfectant in 2 minutes by so called "super-oxygenation". Said to be the TIME magazine best invention of 2006, registered at EPA and approved by FDA, the "super-oxygenated" water can kill 99.99% of the common germs. I'm not saying there is any over-claim in this ad. The point is that consumers are skeptical about new products that sound miraculous. How do we make this ad more believable ? Well, maybe some good explanations on how it actually works may help. Agree ?

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