PPS Kill Bill TVC


This Kill Bill TVC of PPS is one of my most appreciated TVC. It's such a clever use of parody with the movie of the same name. It's fun and humourous. At anytime you want to kill a bill, it's got to be PPS. This TVC has been around for more than a year and it's on again lately with a bit of re-edit. Even afer having seen it for so many times, I still find it funny. So if you have a good ad, don't be shy repeating it again, again and again. Repetition would make impression stronger and deeper. So if your agency tell you it's time to produce another campaign because the last campaign is worn out after 1 or 2 bursts, it's just that the last campaign they did wasn't good enough ...

Comments

Post a Comment

Popular posts from this blog

Giordano's frog

Image
One student asked me why Giordano re-uses its frog logo from ages ago. I said I know don't know. Really ! Giordano is a value-for-money brand. If it prints its logo onto the T-shirts and jeans, be it the frog or anything that says "Giordano", will sales increase ? Probably not. Giordano is a brand you wear but you don't want to admit. It's not a brand like Nike or LV that can uplift your image after all. So if it puts the frog back onto its product, there may be adverse effect on its sales. I haven't visited its store at the time of writing but according to its website, it hasn't added back the frog to its products. I wouldn't do that either. So what is the point of having the frog back in its print and advertising materials ? To remind us of its good old days ?
Read more

HKET fan page

Image
Ask yourself as a FB user or a user of any social media : under what circumstances would you share a page, a video or any news ? Either you find it useful or funny for others to enjoy. So in this case, if you don't find the HKET page useful, you just won't share it. Would such lucky draw boost the number of people sharing the page ? Some people may be attracted but I suspect most of us won't really bother. Try paying people to become a fan of your page ? You will need to pay more. LOL
Read more