Coke Zero TVC
The message of this ad is simple : same coke taste with zero calorie made possible. The ad is fun to watch with the CG and MV feel. Yet somehow I have watched something similar in the past before. Can't remember if it was from Coke or other brand... does anyone know ?
Comments
But i cannot find the video now.
If CZ is targeting youngsters or those who want to be classified as trendy, why not just emphasize on emotional attachment - still enjoying Coke but you are different.