LION ZACT smoke stain removing toothpaste

It's quite a laugh with the play of words and the old 賭聖 movie. It's not a sophisticated kind of humour but it catches your attention and makes you remember. Positioned specifically to smokers, this smoke stain removing toothpaste has been around for ages. Compared with whitening toothpaste, the potential market size is much smaller. Yet the bigger whitening market is occupied by bigger brands like Colgate and Darlie. Smaller brand can still have a chance to succeed by occupying a specific niche.

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