Dove T-shirt design competition

Don't know why Dove would organize this T-shirt design competition. There is hardly any association of a body cleanser with T-shirt design although the slogan of the competition attempts to tie both together. What's more, the condition of participation is quite complicated : you need to go to United Colours of Benetton to buy a T-shirt to create your own design. Then you would ask whether the prize is attractive. Not at all. You will only win HK$1,000 cash and HK$1,800 worth of Dove products. Would you be keen on taking part ?

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