Some quotes about Advertising

For a change, I have selected some quotes about Advertising for you to savour. Enjoy :


"The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague." - Bill Cosby

"What you say in advertising is more important than how you say it." - David Ogilvy

"Advertising is legalized lying." - H.G. Wells


"Advertising is the most fun you can have with your clothes on." - Jerry Della Femina

"I've learned any fool can write a bad ad, but it takes a real genius to keep his hands off a good one." - Leo Burnett

"In advertising, not to be different is virtual suicide." - William Bernbach

"The headline is the most important element of an ad. It must offer a promise to the reader of a believable benefit. And it must be phrased in a way to make it memorable." - Morris Hite

"Society drives people crazy with lust and calls it advertising." - John Lahr


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