Ajisen Ramen TVC

It's very common for restaurant chains to launch new menu and food from time to time to create excitment and newness. 味千拉麵 also comes without an exception. 愛情豚肉拉麵, what a gimmicky name ! But what is it about ? Too bad the ad doesn't tell. In fact the ad is an adoptation of the image ad launched during the IPO of the company. I suppose if this 愛情豚肉拉麵 has something unique to talk about, maybe it's worth producing a dedicated TVC for the launch. After all, a new product launch by a good single-minded ad can generate trials and revenue. Why not ?

Comments

Anonymous said…
i do think the ad. don't have a clear message, and really don't know what they want to promote, so it can't really get the attention from the customers.
12:16 pm
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