Idea Twins


Are these ads coming from the same ad agency ? The ideas are pretty much the same. Although the headlines are not the same, they both use the same approach of "mixing and matching" to say the products give you wings, i.e. freedom and superiority. Idea twins are not uncommon after all. How do we avoid them ? Only by hard work. See more, read more, look more. Not just the ads of our competitors in the same industry but ads of other categories as well.

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