Private Shop ad


How to ride on World Cup differently ? This is a good example. (Sorry, the World Cup season has passed and I missed to talk about this one earlier. There are just too many ads to talk about) It's a pretty provocative ad. While most men are obsessed with the World Cup, it suggests women win back with their charms in Private Shop underwears. Clever, isn't it ? There are many women soccer fans but this proposition should touch a fair number of women's hearts. Executionally, it can be improved with a brighter background. It looks too gloomy. In addition, I would prefer the models facing the readers instead ... letting the readers appreciate more of their charms...

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