Happy Halloween


Happy Halloween. This is to round up the the coverage of this year's Halloween promotions. Who is the winner in leveraging on it to generate more businesses ? It won't be Disney I bet. I've been looking at the communications by Disney. The trouble is that it never tells me what are the specific attractions during Halloween.
How would I consider going ? Compared with Hard Rock for e.g., it manages to tell us what are the happenings. Communications means telling what our target audience should know. Hope Disney can improve next year as we are all "shareholders" of Disney in a way.

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