HP printer promotion ad

This is an innovative and funny promotion. At the first glance, I was wondering what they were trying to sell. The headline is pretty catchy and really got me to find out more. A multi-purpose printer can keep you warm ? You can only find it out when you get to read the copies. In fact they are givaway a USB mug-warming plate as a promotion in winter. It is a relevant promotion during winter time for sure but is it good to force-fit it with a printer ? There is no argument that it will catch readers’ attention…

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