HSBC VISA ad


Do you know that there is a change of new logo and card face of ViSA ? Here is a HSBC ad that announces it. The message is "change to a more elegant look". And this message is kind of subtly represented by putting the new card design pattern onto the clothes and dress of the talents. The new card designs are placed at the right-hand upper corner and you may miss them quite easily. There is a tag-on about an application promotion too. The results is that readers may take it as just another application promotion.

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