The Apprentice



Do you watch The Apprentice on Pearl at 8:30 p.m. on Sat ? I' m a regular watcher provided I'm at home and remember to tune in. This new episode is sponsored by the HK Institute of CPA and they have produced a TVC tying in with the show as well. It's a very funny ad. The ad plays with a parody/mockery creative idea where a Trumph-look-alike is questioned by the participants in the boardroom, whether he has any CPA qualification. And Mr. Trumph is eventually fired ! It's a good example of tailoring our communications to suit the media situation/environment. I'm sure it makes an impression to most viewers like myself. Too bad I don't have the ad clip but check it out next Sat.

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