It's hairy crab season. All restaurants and traders are going all out to promote hairy crabs. Compared with all other restaurants, 金龍船 has a very unique twist in their promotion : 無綑綁大閘蟹. Is it really better than other "tied-up" hairy crabs or just a gimmick ? It doesn't matter as it is "market-first" and it is able to make a impression that 金龍船's hairy crabs are all 生猛. It's quite a good idea to build a positive perception in consumer's mind. Perception is good enough to sell although perception is not reality. In reality, if you give it some rational thoughts : if the crabs are free to run around, the fats in them will be consumed, 肥蟹都變瘦蟹.
It's hairy crab season. All restaurants and traders are going all out to promote hairy crabs. Compared with all other restaurants, 金龍船 has a very unique twist in their promotion : 無綑綁大閘蟹. Is it really better than other "tied-up" hairy crabs or just a gimmick ? It doesn't matter as it is "market-first" and it is able to make a impression that 金龍船's hairy crabs are all 生猛. It's quite a good idea to build a positive perception in consumer's mind. Perception is good enough to sell although perception is not reality. In reality, if you give it some rational thoughts : if the crabs are free to run around, the fats in them will be consumed, 肥蟹都變瘦蟹.
Comments