PolyU TCM Research


PolyU has a subsidiary company that sells Traditional Chinese Medicine health supplements. The brand name says it all : 理大精研. Let's not argue whether it is right or wrong for an university to go so commercialized. We all have to agree that university is a powerful endorsement to gain trust and credibility. But funny enough, their advertising also uses celebrities to endorse their products, like everyone else. Is it necessary at all ? If it sells, it should sell on the name of the university. They don't need to waste the money on celebrities while potentially diluting their professional/research-based image.

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