Credit Gain TVC

Have you watched the TVC of Credit Gain ? If not, take a look at it in its website. I wanted to talk about it a while ago but it seems that its website is only up and running lately. I can see the creative attempt in drawing an association between hair (煩惱絲) and debts but the analogy is a bit weird, isn't it ? It is literally saying that getting rid of your debts is like shaving all your hair. The only merit of this TVC is the stopping power of the bald lady talent which can be used as a powerful visual for other marketing materials like POP and print ads.


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