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An insecticide that can kill 10 kinds of bugs. In the print ad, a murder scene is used to express its effectiveness. Can't say it's awfully creative but it's definitely a good ad that conveys the desired message. I think you would agree with me that this is an innovative product. However, as a naive consumer, I wonder whether such kind of bug gas bomb is harmful to human. It can be really effective but the mechanism is pretty scary. I think it should sell better if it can address this general consumer concern.
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