Healthcare Reform TVC

Your Health, Your Life. This is one of the best public affairs TVCs I have seen recently. Most ads from the government are quite boring lacking creativity with straight sell approach. The good thing about this one is that it uses a soccer game as the analogy to urge us to the involvement of the healthcare reform consultation. The copies are well-written and thanks to the participation of the officials into the act, it is a memorable TVC indeed. Well done.

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