Sponsorship by Jackeline Beauty


This sponsorship makes some sense indeed. Teenagers having serious acnes would suffer from confidence and social problems. Joined some social work organizations, Jackeline has set up a charitable organization called "Ching Chung" where it's giving away its treatment to 100 teenagers. The idea is great. It's doing some good and it's worth letting consumers know. But such an in-your-face ad is a bit too much. Since it's PR idea, maybe it's better to use PR to let people know.

Comments

Frankie said…
Honestly, I hate this ad. It sounds like 發死人財,very 無品.

I agree with you that using PR is a much better way. At least, it can be packaged as more soft and caring.
2:07 pm
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